My class had a discussion of how our friends and the public would describe the type of person that works in PR. One of the main conclusions was that people would describe PR practitioners to be females who like to party and socialize. This was because most people see PR as working with celebrities and organizing parties/events. Looking back at Moloney’s theory that PR is seen as girly because it involves organising parties, I realized that this conclusion could have been derived from mainstream media.The famous television show Sex & the City, features a wild and social female character, Samantha Jones who works in PR. Ms. Jones is a successful PR executive who is always shown organising and throwing lavish parties that are attend by wealthy and successful people. Her job looks fun because she deals with sexy male clients and works sometimes with celebrities. This show demonstrates the glamorous job people believe PR practitioners do.
If I didnt know what PR involved and just saw this ideal image on TV, I would be attracted to PR. If all I had to do was organise parties and rub elbows with the rich and famous, that would be great! Could this ideal image of PR in society be attracting women?
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I would have to say yes...women would tend to be more attracted than men to a field whose media portrayals tend to involve glamor, parties and meeting celebrities. However, the portrayal of a pr executive in the movie Thank You For Smoking, which we will watch in class next Wednesday, would appeal more to men, as it is all about outsmarting, outspinning your opponents. The competition thing is more male-oriented, I think. I wonder if they've ever done a survey to see why men don't enter the field in numbers anymore?
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